The Challenge: To name and create new identity for a compounding pharmacy.
Our Solution: A simple name paired with a vintage-inspired logo design resembles a wood cut-out storefront sign from Colonial times, when pharmacies were, in fact, called Apothecaries. We carried this nostalgic theme through all of the company’s collateral, including the website where a hand-drawn illustration of an old-fashioned pharmacy takes center stage.
Winner of a 2011 American Advertising Award for Website Design.
